Built→Forgotten Pharmacy
Product - Chicago
Forgotten
Liposomal mushroom extracts built for absorption — 777mg of whole fungi per dose, fruiting body and mycelium both. A decade of research, bottled in Chicago.
Year
2026
Role
Co-founder
Location
Chicago, IL
Scale
3 species, 3 formats
Status
Shipping
Photo — the grow room
01The brief
Make the dose worth taking.
Most functional mushroom supplements publish a beta-glucan percentage and stop there. Plenty are mycelium grown on grain and sold as mushroom. The category worked out how to be cheap long before it worked out how to be absorbed.
The question was never whether fungi do anything. It was whether what goes in the bottle survives the trip — through processing, past the label, and through a digestive system that was never asked to cooperate
02The build
From whole fungi to something the body can use.
The raw material
Fruiting body and mycelium, both, organically grown in North America. The compounds worth having are not evenly distributed, so taking half the organism means leaving half the effect.
Ultrasonic extraction
Sound waves rupture the chitin cell wall that locks every useful compound inside. No alcohol, no heat damage, and no filler stepping in to make up the volume.
Liposomal delivery
The extract is paired with phospholipids so it crosses the gut wall instead of passing straight through it. Absorption was the whole problem, so it got the whole budget.
The 777 dose
777mg of whole mushroom per serving, held constant across every product, so the number on the label means the same thing whichever form somebody picks up.
Three forms
Tinctures for people who measure, gummies for people who forget, and a lion’s mane elixir for whatever you already drink. One dose, three habits.
03The receipts
What's in the bottle.
777
mg
Whole mushroom extract in every serving.
3
species
Lion’s mane for focus, reishi for rest, cordyceps for energy.
EVERY
batch
Third-party tested, bioactives disclosed on the label.
0
fillers
No alcohol, no grain, no bulking agents.
04On site
The batch, the bottle, the panel.
Incubation
Fruiting racks
Harvest
05What it taught me
Potency is a supply chain problem.
You cannot formulate your way out of poor material and you cannot market your way out of poor absorption. Everything that matters about this product was decided upstream of the bottle — in what we grew, how we broke it open, and what we refused to add.
Publish the number you would rather hide. That is the entire differentiator
02Next project
The Mush Room
—Work with me
I'll help you skip
the expensive part.
Farm design · operations · product · regulatory strategy